Meriem Nour began her fashion journey in London, where she lived for several years, attending the prestigious St Martin School; her first collection of Kaftans sold in the iconic Selfridges store. On returning to Marrakech she founded Hanout Boutique and surrounded herself with a team of talented artisans. Sfifa, Okkads and Tarz, are all magic words that describe in Arabic the stunning handmade finishing that embellishes each and every one of Hanout Boutique creations.
Beautifully fusing handmade traditional methods with fresh and contemporary silhouettes, the Hanout Boutique designs two award winning collections per year.
From glam Silk Kaftans, trendy jumpsuit, or a hand embroidered and beaded dress or tunic, your most loved fashion piece is waiting for you at Hanout.